Gucci, the iconic Italian fashion house, has always been known for pushing boundaries and breaking free from convention. With their Fall 2017 campaign, titled "Gucci Alien Campaign," the brand took a bold step into the unknown by incorporating elements of science fiction and extraterrestrial themes into their advertising. This campaign, shot by renowned photographer Glen Luchford, caused quite a stir when it was first teased on Instagram back in April.
The New Gucci Ad Campaign Is Out of This World
The campaign featured a series of short videos that introduced a diverse cast of characters, including what appeared to be aliens and otherworldly beings. These surreal and fantastical images immediately captured the attention of fashion enthusiasts and fans of the brand, sparking speculation and intrigue about the direction Gucci was taking with this campaign.
Gucci's Latest Campaign Is Out Of This World
The Fall 2017 campaign marked a departure from the traditional, high-fashion aesthetic that Gucci is known for. Instead, the brand embraced a more whimsical and otherworldly vibe, with models dressed in futuristic and avant-garde ensembles that seemed to defy the laws of gravity and space. The campaign was a visual feast for the eyes, with stunning visuals and a sense of otherworldly beauty that captivated audiences around the world.
Gucci Responds to Claims It Ripped Off Aliens
As with any bold and daring creative endeavor, the Gucci Alien Campaign was not without its controversies. Some critics accused the brand of appropriating alien imagery and themes from popular science fiction franchises. However, Gucci was quick to respond to these claims, stating that the campaign was inspired by a wide range of influences, including art, music, and cinema, and was not meant to directly copy any one source.
How Aliens Do Fall 2017, According to Gucci
The Gucci Alien Campaign offered a unique and imaginative take on the concept of fall fashion. Instead of the usual earthy tones and cozy textures, Gucci presented a vision of the season that was bold, futuristic, and unapologetically avant-garde. The campaign showcased a range of eye-catching looks, from metallic space suits to ethereal, flowing gowns, all styled with the brand's signature flair and attention to detail.
Beam me up, Gucci! New campaign inspired by
The Gucci Alien Campaign was a testament to the brand's willingness to take risks and think outside the box. By embracing the theme of aliens and outer space, Gucci demonstrated its ability to innovate and surprise, even in an industry known for its adherence to tradition and trends. The campaign was a celebration of creativity and imagination, inviting viewers to escape to a world where fashion knows no bounds.
Is Gucci Casting Space Aliens As Its Next Super
The casting choices for the Gucci Alien Campaign were as diverse and eclectic as the campaign itself. The brand enlisted a mix of established models, rising stars, and even a few unknown faces to bring its otherworldly vision to life. The result was a cast of characters that was as captivating and enigmatic as the clothes they wore, adding an extra layer of intrigue to the campaign.
Gucci Isn’t the Only Brand to Be Inspired by Science Fiction
While the Gucci Alien Campaign may have been one of the most high-profile examples of a fashion brand drawing inspiration from science fiction, it certainly wasn't the first. Over the years, numerous designers and labels have looked to the worlds of fantasy, space, and technology for creative inspiration. From futuristic silhouettes to metallic fabrics and holographic finishes, the influence of science fiction can be seen throughout the history of fashion.
No, we didn’t steal your aliens – Gucci responds
In response to the accusations of plagiarism and appropriation, Gucci issued a statement clarifying the creative process behind the Alien Campaign. The brand emphasized that the campaign was a collaborative effort that drew on a wide range of influences, both from within and outside the fashion world. Gucci reaffirmed its commitment to originality and creativity, emphasizing that the campaign was a celebration of diversity and imagination.
Gucci Travels Far Away With Fall Ads
current url：https://jfzhhv.h824a.com/news/gucci-alien-campaign-97977